Congratulations to our first Green Giant from the GC1000, Wyndham Worldwide, and its program Wyndham Green.  Below we have provided basic corporate information, direct site and program links, a screencast narrating our perspective on their website and a brief commentary detailing the highlights of the program as we seet it.  Help us make the Green Giant program truly great and comment on the Wyndham Worldlwide program.

PROFILE:

Company: Wyndham Worldwide
Challenge: GC1000
08 Rank: 523
Sector: Services
Industry: Lodging
HQ Location: Parsippany, NJ
08 Revenue (Mil.): $4,360.00
Website: www.wyndhamworldwide.com
Sustainability Link: www.wyndhamworldwide.com/wyndham-green
Green Giant Score: 12 of 15

Education [0-5]: 4 

• Website is easy to find on corporate website: Yes
• Provides tools and resources: http://bit.ly/wg-resources 
• Provides links to standards, organizations and affiliations: http://bit.ly/wg-affiliations 
• Provides case studies of internal initiatives/projects: http://bit.ly/wg-casestudy 
• Provides downloads to press releases, reports and programs: No

Transparency [0-5]: 5

• Clearly defined message and/or policy statement: http://bit.ly/wg-policy 
• Provides program/initiative details: http://bit.ly/wg-program 
• Easy to navigate: Yes
• Appears on first page in Google search: http://bit.ly/wg-googsearch 
• Includes basic contact information: http://bit.ly/wg-contact  

Outreach [0-5]: 3 

• Includes multi-media including audio and/or video: Yes (Video on Wyndham Green home)
• Engages in social media (Twitter, Facebook, etc.): No
• Provides a blog or other regularly updated forum for discussion: No
• Provides a form for community participation and commenting: http://bit.ly/wg-participation 
• Provides up-to-date press releases and/or news: http://bit.ly/wg-pressrelease  

COMMENTS:

Wyndham Worldwide is our first Green Giant.  We have selected the Wyndham Worldwide program, Wyndham Green as a terrific example of what we at The Green Challenges are trying to accomplish across every one of the organizations in our challenge.  Wyndham has taken a positive and comprehensive approach to the environment and is a leader amongst its sector and industry.   The program is clear in its objectives, strategies and partnerships and it is exciting to see its translation to the web.  We do have a few “desires” for the program particularly where it is deficient in our giant scale; blog, social media and a clearly defined downloads section.  We encourage interactivity with corporate websites particularly in the area of sustainability and environmental initiatives and look forward to monitoring the program as it matures.  Look for more information about Wyndham, its sector and industry in the Hospitality Index and Best Practices Report.

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NOTE:
The Green Giant designation is based upon the corporate website of the associated Giant and does not purport to include all information about a corporation or its environmental initiatives.  For more information contact data@thegreenchallenges.com.